I have a lifetime’s experience in content writing – content for different kinds of documents: ads, reports, submissions, blogs, websites, administrative manuals, and tutorials. I research and write about almost any topic if research material is available online. My content wows audiences and converts visitors into loyal followers and customers. As both a senior Government representative in the educational field for almost 30 years and business owner for the past two decades, I understand the core needs of clients and pride myself on grasping my clients’ objectives so that I can speak about their business, projects or topic with clarity and confidence. I've been fortunate to begin my career with a formal tertiary academic background of BA (THED) qualifications at the University of Pretoria and BA Hons at the University of South Africa. This experience, coupled with multiple courses in communication, has allowed me the privilege to perform constructive research and produce engaging content for multiple clients. I believe that exceptional content writing (especially when it is content for material to boost the client’s business, products or service) starts with letting the client indicates what is needed and then determine through online research what are the strong points of the business, products, service or topic. Only then can the content writer produce the material requested by the client. My process based on this philosophy is straightforward: 1) I listen to what you as the client need. 2) I perform in-depth online research from respected sources and ensure all content is 100% original. 3) My work will always be done in English (UK or US), and if you have a South African audience I can also deliver content in Afrikaans. 4) I will always present the article in time so that you have ample time to review it. 5) I pride myself on client satisfaction, so as long as you stay within the original parameters, I will gladly provide the necessary revisions before delivery.