Creator of content. Concept developer. Art Director. Producer & Designer. With over 15 years experience in brand advertising, graphic design, TV, book and magazine publishing (print and digital), I have a passion for creating and curating unique content and smart design that’s both accessible and engaging to individual brand audiences. Always intent on achieving a client’s objective, I have curated and produced work for various markets of an international calibre. Most recently, as Creative Director of Rhino Africa Safaris, I was responsible for creating an in-house digital agency, overall brand creative, content generation and social media marketing across five languages. Labelled the world’s number one luxury African safari tour operator, the role entailed comprehensive brand communication to a global audience. Increasing website and social media traffic via audience-driven campaigns.